Do the guys around you have beards?? I admit that most of the time I like them. ( Ok, more now since I became addicted to Duck Dynasty!) But I know that even around here....more chins are being lost to beards.
So of course this caught my eye...combining the increasing facial hair around and advertising. Really, it should have been thought of earlier!
Gentlemen, put down that razor! There's money in them there follicles! Cornett-IMS, a Kentucky-based ad agency, came up with the hair-brained scheme called Beardvertising, which involves paying men with hirsute chins $5 a day to wear tiny ads within their facial foliage. And famed root beer maker A&W is already on board. "Everybody loves beards," says Cornett-IMS's Whit Hiler. "We're getting a ton of emails from guys with epic beards that want to host beardboards, and we're actually in talks with some brands that want to be Beardvertisers." As long as they stay away from commercializing back hair, we'll all be fine.
